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Personal Branding Workshop with Rob Levinson

  • CIC Cambridge, 101 Game Room, 15th floor 101 Main Street Cambridge, MA, 02142 United States (map)

Branding an individual is not terribly different from branding a company!

Using the same tenets and tactics applied to branding global clients, this workshop is designed for job-seekers, career-changers, and perpetual self-improvers seeking guidance on how to refine the narrative s/he projects to the world. This 90-minute workshop is highly interactive, educative, and fun. After attending you will know how to define and differentiate yourself by developing:

+ A unique value proposition
+ Key messages
+ Personal elevator speech
+ The perfect tweet
+ Your unique hashtag

Enjoy complimentary apps and drinks!

About The Presenter: Rob Levinson is the founder of Leverage Advisors, a brand consultancy based in Boston. His expertise is in helping brands – from financial services to consumer products – become their best self by using a methodology refined over 25 years that involves research, developing brand architecture, and building a strategic brand position. The former “Marketing Strategies” columnist for The Wall Street Journal, Rob is a guest lecturer at the Questrom School of Business at Boston University and a Member of the Global Advisory Council at World Brand Congress.

Earlier Event: May 11
NAAAP Toastmasters
Later Event: May 16
Code for Boston