If your B2B startup is targeting enterprise-level customers, you're often facing a tough sales challenge. Building relationships, establishing credibility, finding the decision maker, and nurturing internal champions can all be more difficult when selling to massive corporations. With credibility often a crucial factor in their decision to purchase, finding your first customers can be the hardest.
Join us for a panel session where we'll hear from both sides of the table—startup founders / sales leads, and corporate development professionals who seek innovation and buy from startups. They'll share lessons learned and key factors you'll need to know to get your first customers before you run out of runway.
This event is part of the Marketing & Sales track at Startup Boston 2018.
Stay-tuned! We'll be announcing our speakers soon.
This is a Startup Boston event.
Startup Boston is a free, five-day series of events celebrating, educating, and connecting entrepreneurs in Boston. Taking place from September 10-14th, 2018, Startup Boston brings entrepreneurs, company leaders, innovators, and industry experts together to foster collaboration and fuel growth in Boston's startup ecosystem.